Getting Started with Buzzscribed

What you will learn

• The four nouns the platform is built around.
• How modes shape what you see on the menu.
• Where to set preferences and find help.
• The reading order for the rest of the Learning Centre.

Sign in and set preferences

Signing in lands you on Home. Top-right of every page is THE HIVE, which carries three tabs: PREFERENCES, ASK SUPPORT and LEARNING CENTRE. Open PREFERENCES first and set:

• Time zone. Bookings, send times and coverage dates all render against this setting.
• Notification preferences. What lands in email versus stays in the platform.
• Profile photo and display name. These appear on logged activity.

The four nouns

Four nouns carry most of Buzzscribed. Once these are in place, the rest of the platform follows:

• Client. The organisation PR work is done for.
• Engagement. The commercial agreement with a Client (dates, fees, scope). Lives in Account Management.
• Story. The unit of PR work, one media moment. Built in Campaign Builder.
• NewsWire. The public asset page where journalists pick up the release and assets. Every download is fingerprinted to the campaign.

A Client has Stories (the work) and Engagements (the deal) attached to it as two parallel streams. The Buzzscribed Terminology article goes deeper.

Modes shape the menu

Buzzscribed has four modes. Each shows a different set of menu items:

• Pitch. A short flat menu for media-relations work: Outlets, Pitching, Mail.
• Report. Adds the reporting and coverage tracking layer. Three dropdown groups: PITCH, TRACK, REPORT.
• Campaign. Adds campaign building and planning. Four groups: CAMPAIGN, PITCH, TRACK, REPORT.
• Business. The full set. Five groups: BUSINESS, CAMPAIGN, PITCH, TRACK, REPORT. Adds Sales Pipeline, Account Management, Finance & Invoicing, Client EDM.

The mode is set per account on the Tenant Admin page. The page names are the same across modes; mode just decides which appear. The Navigation Guide article walks each one.

The Story Selector

Pitching and coverage pages run one Story at a time. They share a Story Selector at the top of the page. Pick a Story once and the same context follows across every related page in the session. An "Include Completed" toggle brings finished Stories back into the list.

An apparently empty pitching or coverage page is usually the wrong Story selected, not a fault. Check the selector first.

Where help lives

Three sources, in order:

1. Learning Centre. THE HIVE > LEARNING CENTRE. Six courses covering platform vocabulary, campaign workflow, advanced pitching, CRM, business development and the end-to-end PR professional path.
2. Ralph. The in-app AI assistant, available as a panel on Campaign Builder, Account Management and other working pages. Ralph reads the context of the page open and answers questions grounded in it.
3. Support request. THE HIVE > ASK SUPPORT. The platform support team picks it up.

What to read next

The Learning Centre is structured around six courses. The recommended order:

• Course 1 -- Getting Started. Buzzscribed Terminology, Navigation Guide, User Roles & Permissions.
• Course 2 -- Campaign Essentials. Campaign Builder, Pitch Craft, Email Pitching, Phone Pitching, Bookings & Coverage, Reporting, Story Performance.
• Course 3 -- Advanced Pitching Techniques. Barcelona Principles, Tracking Story Activity, KPI Scorecard, Exclusion Register, Mail Queue, Gated Content, Survey Forms.
• Course 4 -- CRM Mastery. Media Outlets, Clients, Talent, Finding Journalists.
• Course 5 -- Sales & Business Development. Sales Pipeline, Working with Prospects, Agreements, Client EDM, Finance.
• Course 6 -- Complete PR Professional. The end-to-end workflow path, mostly cross-references to the courses above.