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--- Australian journalists · --- New Zealand journalists · --- articles indexed this week

The problems PR teams actually face

Spreadsheets, scattered tools, and month-end surprises. Sound familiar?

The Challenge

Budget visibility

The Old Way

"We burned through the retainer in week two. Found out at month-end."

With Buzzscribed

Real-time hours vs. budget. Know when you're over-servicing before it costs you.

The Challenge

Monthly reporting

The Old Way

"Two days of copy-paste to build the client report"

With Buzzscribed

Reports pull from your activity. What you track becomes your report, automatically.

The Challenge

Team visibility

The Old Way

"What's everyone working on? Let me check Slack, then the spreadsheet, then..."

With Buzzscribed

One dashboard. All clients. Every team member. See capacity before someone drowns.

The Challenge

Proving outreach worked

The Old Way

"We sent 200 pitches." But did anyone read them?

With Buzzscribed

Journalist-level tracking. See who engaged, what they downloaded, and trace it to coverage.

The Challenge

Interview chaos

The Old Way

"Is that interview confirmed? Where's the brief? Did anyone tell the talent?"

With Buzzscribed

Full workflow from pitch to coverage. Talent gets their own portal with schedules and briefs.

The Challenge

Client questions

The Old Way

"Can you send me an update?" Another email to write.

With Buzzscribed

Client portal. They see progress in real-time. You answer fewer "where are we?" emails.

From pitch to proof

One connected workflow. Every step tracked.

1

Build Your Story

Create compelling media releases with AI assistance. Manage messaging, spokespeople, and assets in one place.

2

Pitch & Track

Send personalised pitches. Track engagement at the journalist level. Build proof for your client reports.

3

Book Interviews

Manage the full interview lifecycle. From tentative to confirmed, with talent schedules and reminders built in.

4

Prove Coverage

Generate client reports that connect your outreach to actual coverage. Real data, not guesswork.

See Buzzscribed in action

Real data. Real workflows. One connected platform.

Canvas report designer with branded coverage report pages showing charts and data visualizations

Branded Client Reports

Drag-and-drop report designer with your client's branding, charts, and data.

Content engagement analytics showing download trends, journalist activity, and email engagement rates

Journalist-Level Tracking

See exactly who downloaded, opened, and read your content.

Screenshots only tell half the story. The demo is fully loaded with real campaigns, coverage data, and reports, ready for you to explore.

Try the Live Demo

What is ProofScore?

Transparent formulas. Auditable scores. No black boxes. The new standard in PR measurement.

ProofScore vs the old way

Same campaign. One meaningful report.

The Old Way
$2,340,000
Advertising Value Equivalent
  • Negative coverage still scores high
  • No published methodology
  • Rejected by every industry body
The ProofScore Way
7.8 CQI Score
82% Positive
2.4M Reach
75% Messages
Transparent. Auditable. Aligned with the Barcelona Principles.

Try the ProofScore Coverage Quality Index

Every piece of coverage gets a score from 0 to 10. Drag the sliders to see how ProofScore rates quality, not just quantity.

NegativeNeutralPositive
0%50%100%
ProofScore: Coverage Quality
8.9
Excellent

One product. Fully connected.

Every feature included, every plan. Cancel your other subscriptions.

Things you won't find on other PR platforms

ProofScore Measurement

SMART goals, Coverage Quality Index, and Success Score. Barcelona Principles V4.0.

Story Builder

Campaigns, briefs, KPIs, and retainer planning connected to pitching, coverage, and reporting.

Client Portal

Real-time campaign progress, coverage, and results your clients can access anytime.

Content Engagement

See exactly who downloaded the media kit, watched the video, or read the backgrounder.

Full Interview Workflow

Track every interview from first pitch to published coverage in one connected timeline.

Branded Media Packs

Multi-page branded PDFs with your client's fonts and colours, assembled in seconds.

Team Email Groups

Shared inbox per client or campaign. Out-of-office replies filtered automatically.

Multiple Release Angles

Broadcast, print, and digital from the same campaign without duplicating work.

Plus everything you'd expect

Media Contacts

Journalist database and CRM included. No separate subscription required.

Email Pitching

Dedicated sending infrastructure with open and click tracking on every pitch.

Pitch Creation

Write your release, personalise for each journalist, and preview before you send.

Reporting

Branded reports, data exports, and a drag-and-drop canvas designer.

Built for how you actually work

Different teams, different pain points. Same need for proof.

PR Agencies

"We burned through the retainer before month-end"

Live hours vs. budget tracking across all clients. Catch over-servicing early. Prove scope delivery with reports that pull from your actual work, not spreadsheet gymnastics.

In-House Comms Teams

"Leadership wants to see ROI, but what metrics do we use?"

Track journalist engagement, interview outcomes, and campaign reach. Generate reports that translate PR work into numbers executives actually care about.

Comms Consultants

"I need to look professional without enterprise pricing"

Branded client portals and polished reports that match your expertise. Full workflow management at pricing that makes sense for a one-person operation.

Every Feature. Free Forever.

Free forever, full platform, unlimited users.

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